Long gone are the days when we thought Influencers and Social Content Creators were competing with TV and Streaming for eyeballs. In 2024, Content Creators are partnering with Networks to bring their audience to linear and Streaming - be it through producing TV shows for Networks, starring inpre-existing programs, or simply to bolster the marketing efforts of tentpole programs or services. In this panel, we’ll meet three of Australia’s top digital talent who are just as passionate about TV as those attending PromaxANZ. They’ll share insights into the best collaborations between TV Marketers and Creators, how to get the most out of a partnership, their thoughts on‘Influencer-Led’ TV shows, plus the future of Digital Content Creation and more.
Joining the panel will be Tanya Hennessy (Best-selling author and I’m A Celebrity…Get Me Out Of Here! Season 6 cast member), Netflix Australia’s Content Creator Jeremy Franco and viral memester / Sydney Swans Ambassador Tim Abbott. The panel will be moderated by Ben Stavert, Director of Content at Hello Social with over 12 years of experience using the power of social and digital to promote Australia’s top programs across TV and streaming.
Tanya Hennessy is multimedia FORCE. An AACTA nominated comedian, radio announcer, TV presenter, multi-bestselling author and social media sensation. With a Facebook/Tik Tok/ Instagram and You Tube following in excess of 2.3 million. Her total views on Facebook are staggering – over 1 billion views. Tanya currently co-hosts “Confidential on NOVA” nationally across NOVA with J-Mo. She also has two tv shows in development one with Endemol Shine and one with Every Cloud Productions.
Jeremy Franco is the endlessly creative force behind some of the best content on TikTok and Instagram. From sharing thoughts on our entertainment favourites to hosting red carpet premieres and media junkets, Jeremy is claiming his place at the forefront of the Australian media landscape.
Ben Stavert is one of Australian entertainment’s foremost content marketing practitioners with over 12 years experience in harnessing the strategic power of social, content and community to drive business results for Australia’s biggest media brands. Ben has held senior roles across both Australian and global brands like 10 Paramount, Seven West Media, ITV and Warner Bros International Television Production. Ben currently holds the position of Director of Content at Hello Social, Campaign’s ANZ Social Media Agency Of The Year 2022 and 2023.
Secure your place now!
STEP 1
Download Registration Form
STEP 2
Fill in Registration Form. DO NOT leave anything blank.
ALL fields are required, including mode of payment.
STEP 3:
Email Registration Form to vanessa@promaxasia.tv
We will be in touch within 2 business days upon receiving your email.
