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Awards

List of award categories
Section
cat. #
CATEGORY TITLE
Description
Submission Video Quantity
Duration
Video
28
BEST USE OF DIGITAL / SOCIAL MEDIA
The most creative, innovative and effective use of digital or social media to support a program, channel, platform or VOD service campaign or stunt. Can supply a demonstration reel.
Campaign Entry
Min 1, Max 5
(1 x 3 minutes or less demonstration reel) and/or 120 sec videos and/or 2MB per PDF
Video
29
BEST MARKETING VIDEO / SIZZLE REEL / SNEAK PEEKS PRESENTATION
Any non-broadcast long-format video-based promotion for a programme, season, platform, channel or service.
Single Entry
1
6 mins
Video
30
PARTNER SPONSORSHIP CAMPAIGN
Consisting of at least two parts of the following. Promo, ID, Bumper, Consumer spot, Play On/Offs, Billboards or integrated TVC that affectively uses Brand or show IP in partnership with a sponsor to generate revenue for a platform. This category does not cover sport.
Campaign Entry
Min 1, Max 5
150 secs each
Video
31
SPORTS BRANDED/SPONSOR INTEGRATION PROMO
Integration of a sponsor or brand in a television spot or promo to market or promote a Channel, program, game, or show, related to Sport across any media.
Single Entry
1
120 secs
Video
32
BEST INTEGRATED TVC
A Client funded TVC that integrates a sponsor/consumer brand with a Network, Channel, Programme, VOD service.
Single Entry
1
120 secs
Video
33
BEST BRAND FUNDED CONTENT PARTNER INTEGRATION
A client-funded piece of on-air or online advertorial or editorial video content of not less than 3 minutes or greater than 1 hour, that integrates a commercial brand(s) with a Network, Channel, Programme or VOD Service to deliver an authentic and contextually relevant integration that generates revenue for a network or platform. Cutdowns allowed.
Single Entry
1
Max. 4 Mins
Video
34
BEST INTEGRATED MARKETING CAMPAIGN FOR A PROGRAMME
Any integrated marketing campaign for a program that uses at least 3 mediums. Minimum 3, up to 6 related examples - One must be an on-air video spot.
Campaign Entry
Min 3, Max 6
150 secs videos and/or 2MB per PDF
Video
35
BEST INTEGRATED MARKETING CAMPAIGN FOR A CHANNEL OR PLATFORM
Any integrated marketing campaign for a channel or platform that uses at least 3 mediums. Minimum 3, up to 6 related examples - One must be an on-air or on-platform video spot.
Campaign Entry
Min 3, Max 6
120 sec videos and/or 2MB per PDF
Video
36
BEST BRAND PROMOTION FOR GROUP OF CHANNELS
NEW
Any individual brand promotion showcasing more than one broadcast channel in a network/group.
Single Entry
1
90 secs
Video
37
BEST PUBLIC SERVICE / ANNOUNCEMENT / COMMUNITY SPOT
NEW
Any on-air or on-platform spot aimed at supporting or exposing a community related matter. Must have been produced or commissioned by a broadcast channel, service and/or VOD service or platform to support the community matter or initiative.
Single Entry
1
120 secs
Video
38
BEST RADIO PROMOTION
NEW
Any radio ad or radio initiative designed to promote a TV program, channel or platform or VOD service. (MP3 audio must be embedded in a video, and submitted as a video upload).
Campaign Entry.
Min 1, Max 3
90 secs each
Video
39
BEST OUTDOOR OR PRINT AD
Any outdoor billboard or poster or print or press advertising, promoting a program, channel, VOD platform or service including Transit, Billboard, Adshel etc.
Single Entry
1
2MB PDF
Video
40
MOST OUTSTANDING MARKETING INITIATIVE
Any example of an innovative and effective marketing initiative promoting an on-air program, channel, platform or VOD service. Campaign Entry
1
Maximum 5 minute video
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